Who We Are
Introduction to Sapat
History of Sapat
Above all, we at Sapat believe that it is our moral and ethical duty to act with honesty and integrity in our business practices.
The Foundation of SapatIn the year, 1897
Sapat founded by Ramashankar Haribhai Joshi. At a time where Indian owned companies were rare in the British Raj, the company started with Sapat Lotion, one of the oldest Healthcare brand in India. This was followed by a foray into tea, resulting in the birth of the famous Sapat Chai.
The early 19th Century - Chai to the Middle East1910s
Sapat becomes a leading exporter of Chai to the Middle East. The Chand Tara® goes on to become the preferred brand of Indian Chai in Iraq and the Middle East.
At the advent of the '40s1940's
Sapat Pharmaceuticals expands with new products and geographical footprint across India.
The Glorious '60s to '80s1960-1980
Introduction of Sapat Chai packets and rural promotion vans expands distribution and makes Sapat Chai one of the most popular brands across Western Maharashtra.
Parivar Chai '90s1990s
Launch of Parivar Chai. Its unique 5-tea blend, and the communication agents based rural marketing effort, make it one of the largest leaf-tea brands in Maharashtra.
New BeginningsLate 1990s
Foray into real-estate and retailing. Sapat fresh loose tea stores expand through franchising.
Turn of A Century2000s
Sapat sets its sights on the national market. With the restaging of Parivar chai and distribution expansion across major cities in India. Sahayadri, a premium dust tea is launched in 2003.
Its Chai TimeYear 2006
Launch of ChaiTime, leveraging a century of insights from the Chai traditions of India. ChaiTime is the first Indian brand to offer an authentic Indian Chai experience.
Rejuvenating Digital PresenceYear 2016
After serving for more than 11 decades to our customers, we look forward for a better way to communicate and engage with them; which is why it's equally important to change with the modern times; especially when 'customer delight' is your biggest motto.